What’s the most common mistake that new entrants to the medical tourism market make?

The medical tourism market sees a high degree of churn. Keith Pollard from IMTJ looks at why many new market entrants fail. How long have we got…? We’ve been running our consumer portal Treatment Abroad for 13 years. IMTJ was first published in 2008. So, we’ve probably seen it all. The good, the bad and…