Healthcare Market News (Insurance News) November 2002The Hospital Saving Association (HSA) has rebranded its cash plan products ‘everyday health plans’ after research showed that consumers found the term ‘cash plan’ confusing and unclear. Commenting on the decision, HSA’s marketing and sales director Chris Harrison said: ‘To persist in describing our product as a cash plan…
Membership Required
You must be a HM Subscriber to view this content.
Already have an account? Sign In
©2025 All rights reserved LaingBuisson 
